Run Forever: A Figure Undergoes Metamorphosis as It Trudges Through Myriad Environments

Run Forever: A Figure Undergoes Metamorphosis as It Trudges Through Myriad Environments




Animation

#advertising
#digital
#video

April 9, 2021

Christopher Jobson

The team at Universal Everything is back with its latest video artwork, “Run Forever,” that stars a now-familiar nondescript figure as it gradually changes from material to material. While previous projects in the series have focused on structure and texture, this new short was created in collaboration with Hyundai Motorstudio as a metaphor for the group’s efforts toward sustainable design and green energy. “Run Forever” seems to turn its focus toward light, both as an artistic medium and as an energy source, as the figure suddenly blooms into a mass of plants. You can follow more of Universal Everything’s digital projects on Instagram.

 

#advertising
#digital
#video

 

Do stories and artists like this matter to you? Become a Colossal Member and support independent arts publishing. Join a community of like-minded readers who are passionate about contemporary art, help support our interview series, gain access to partner discounts, and much more. Join now!





Source link

Similar Articles

Comments

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Advertismentspot_img

Instagram

Most Popular